@ASK Training is looking for a driven and analytical Marketing Executive (Digital Advertising & Campaigns) to join our marketing team. You’ll take the lead in managing and optimising our paid media campaigns — including Google Ads, Microsoft Ads, and LinkedIn Ads — while supporting the execution of broader digital marketing initiatives such as social media, email marketing, landing page launches, and content marketing. 

This role is ideal for someone who’s detail-oriented, results-driven, and eager to grow into a well-rounded marketer. You will collaborate with internal teams to drive brand awareness, engagement, and lead generation. 

Key Responsibilities: Paid Media (Core Focus) 

• Plan, execute, and optimise paid campaigns across Google Ads, Microsoft Ads, and LinkedIn Ads. 

• Conduct regular performance analysis using GA4, Tag Manager, and platform analytics to improve ROI and lead quality. 

• Develop ad copy, creative briefs, and landing page requests aligned with campaign goals. 

• Manage campaign budgets, bidding strategies, and audience targeting to ensure efficiency. Digital Campaigns (Support & Execution)

• Support end-to-end execution of digital marketing campaigns, including email marketing (EDMs), remarketing, social media and content amplification. 

• Coordinate organic and paid social campaigns across platforms (LinkedIn, Facebook, Instagram, TikTok), ensuring consistent brand voice and alignment with campaign objectives. 

• Collaborate with the content and design teams to plan and publish engaging digital assets such as posts, short-form videos, infographics, and landing pages, when needed.

• Assist with content scheduling, community engagement, and performance tracking on social channels, when needed. 

• Conduct A/B testing, tracking setup, and post-campaign reporting to evaluate and optimise results. 

• Monitor competitor activities, industry trends, and emerging tools in digital advertising, social media, and content marketing. General Marketing & Coordination 

• Coordinate with external vendors, agencies, or partners when needed (e.g., media platforms, ad credits, campaign support). 

• Participate in brainstorming sessions for new marketing initiatives, product launches, or events. 

• Contribute ideas for content marketing, SEO, website enhancements, or lead generation strategies. Requirements: 

Job Requirements:

• 4+ years of experience in marketing or paid advertising (agency or in-house). 

• Hands-on experience managing campaigns on Google Ads (Search & Display); exposure to LinkedIn Ads or Microsoft Ads is a plus.

• Familiarity with social media management (LinkedIn, Facebook, Instagram, TikTok) and content coordination. 

• Working knowledge of Google Analytics 4, Google Tag Manager, and conversion tracking. 

• Strong analytical mindset with attention to detail and data accuracy. 

• Excellent written and verbal communication skills. 

• A proactive learner who enjoys testing, iterating, and optimising campaigns for better results. 

• Ability to work independently and collaborate effectively with cross-functional teams. 

Why Join Us? Benefits: 

• Hybrid Work – Flexibility to work from home or the office. 

• Professional Development – Grow and learn within a dynamic and supportive team. 

• Competitive Compensation – Attractive salary and benefits package based on experience and skills. 

• Collaborative Environment – Work with a passionate marketing and tech team that values innovation.